PRAISE FOR HOOK
“Cali’s hottest new MC is tough, tender, and totally indefinable.”
The Fader – Gen F
“The 20-year-old’s delivery is aggressive, so much so you can nearly hear the spit leaving her mouth at the end of every bar.”
Riverside rapper, Hook, today releases, Crashed My Car, in collaboration with producer Nedarb. Boasting a fierce bravado, Hook’s razor-sharp bars are paired with a diverse beat selection, resulting in an indefinable blend of melodic trap, uptempo hyphy, and woozy g-funk. Listen here and watch here.
Inspired by the traumatic experience of a car crash, the album also includes features from Zack Fox, Almighty Suspect, and Leardo. Hook and Nedarb will celebrate the album release with a show in Los Angeles this Saturday, January 25th, all details here.
Hook grew up around hip-hop, with a step-father who would encourage her to study his favorite rappers and a biological father who was a rapper himself. She started making music as she performed in various R&B girl groups, later beginning to rap. Known for her uncanny ability to write choruses, she eventually nicknamed herself Hook.
Since the 2017 release of her first mixtape, featuring heavy-hitter “90,” Hook has been on the rise. Last year, she released her debut EP, Bully, a taunting, schoolyard-themed project which was her first collaboration with Nedarb and also features rappers AzChike, Big Baby Scumbag, Bootychaaain, and Lil House Phone.
Over West Coast-infused production, Hook’s “whisper-scream” flow and blindsiding bars earned her critical acclaim, said Pitchfork, “The 20-year-old’s delivery is aggressive, so much so you can nearly hear the spit leaving her mouth at the end of every bar.”
Hook followed Bully with her second EP, I Love You, Hook, displaying her softer side while still maintaining her bravado and leading her to be tapped as “Cali’s hottest new MC” for The Fader’s Gen F series.
With her unorthodox flows and scathing lyricism, this newest release shows Hook’s signature sound is unmistakable.
Crashed My Car is out now, listen and watch here.