NYC-based rapper CLIP today announces her signing to In Real Life (Liv.e, Meth Math, Luna Li) with her effortlessly confident new single “Calvin K” – channeling the mellow & unapologetic delivery of peers like Hook and 454.
Listen HERE + watch the video directed by Moshpxt (Eartheater, YEAT, ZelooperZ, A$AP Ant) HERE (premiered earlier today by Office Magazine).
Speaking on the track, CLIP has shared: “’Calvin K’ was essentially a freestyle song I did for fun about a situation I was going through with a guy. I really just wanted to embody the energy of a girl talking sh*t about a guy she realized wasn’t worth the energy but in a petty silly type of way.” The single is as direct as CLIP herself, making it easy to keep on repeat as a self-assured hype up – if you need one. Her flow comes so naturally, painting the track with a bold brush and a vibe that’s all her own. Jalil AKA Wxzard (in house stylist at HBA) perfects CLIP’s effortlessly cool, emo-rave aesthetic throughout the new visual.
CLIP has quietly developed a cult-like following for her style, music, and presence over the last few years in NYC even though she’s only released one song to date, 2020’s ‘Sad B!tch’ (which independently went viral, amassing 2 million streams across DSPs and an extra 1.18million on Soundcloud). Trippie Redd and Busta Rhymes just tapped her for their “I Got You” music video, Lil Uzi Vert put her on the cover of his newest single “Demon High”, she was invited to be in Anonymous Club’s latest fashion film, and Pharrell x Adidas even hit up her up to be part of their upcoming campaign.
Recently, CLIP co-headlined Boiler Room Festival NYC in September, and has performed along 645AR, David Shawty, and Hook. Stay tuned for more music, live dates and info coming soon.