LA-via-Chicago artist, appleby, today shares new single “Half Life” via WILDER Records, the joint venture from Future Classic (Flume, G Flip, Buzzy Lee) and Tom Windish (founder of Windish Agency).
Listen/watch the matchstick-blaze of “Half Life” HERE
A former tennis star, appleby was traveling to compete internationally by the age of 12. After leaving the sport behind as a young adult, he found catharsis in music: pouring his heart into his craft, singing honestly about struggle, vulnerability, love, and melding together elements of pop, R&B, electronic, soul, and hip-hop. Purposefully releasing his first few singles as a faceless enigma with a very DIY approach (recording with a hundred-dollar USB mic out of a box-sized bedroom), the mystery singer garnered praise from Majestic Casual, Complex, and more for singles like “Castles,” “Young Lost Love” and his feature on Ravyn Lenae’s breakout single “Free Room.”
Of “Half Life,” appleby says, “The writing process for Half Life was organic and borderline magical. It fell out of me like the idea was in a rush to exist. Much of the evening is blurry but I recorded it all in one night. I remember my room feeling suffocating like the walls were closing in. My hands felt like matchsticks and if I didn’t write about it immediately, I’d burn my room down. I threw myself head first into songwriting because it felt like the escape I desperately needed.”
appleby’s debut 2018 Happiness EP has garnered millions of streams, landed spots on both TV & film, as well as praise from the likes of Ones To Watch, Complex, Lyrical Lemonade, HypeBeast, Elevator, and more. Stay tuned for more appleby music and news coming soon.
“Half Life” by appleby is out now via WILDER, listen/buy it here.